Austechvr Austechvr

Address:246 Varsity Pde, Varsity Lakes

AustechVR is an Australian-based company specializing in augmented reality (AR) and virtual reality (VR) development. Founded in 2016 and located in Varsity Lakes, Australia, AustechVR operates with a small team of 10 to 49 employees. The company focuses on creating AR/VR experiences, and it has ventured into innovative marketing tools, such as augmented reality packaging. This technology was notably utilized by the sports nutrition brand Body Science, allowing consumers to interact with products through their smartphones to access a wealth of information, including social media pages, nutrition programs, and product usage guides. AustechVR’s approach to AR/VR development not only enhances consumer engagement but also offers a cost-effective solution for companies looking to update product information without the need for physical packaging changes. The company’s work has set a precedent for AR/VR applications in marketing across various industries in Australia.